According to its pricing rules,

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Users are already tired of the routine of one operation is as fierce as a tiger, and finally gets yuan and yuan - from the perspective of the product itself, the Spring Festival Gala Shake it already seems a bit monotonous. In the past few years, in addition to shaking the red envelope, the only real Spring Festival marketing products that have been popular are red envelope covers. Red envelope covers have even become a cost-effective business.


According to its pricing rules, WeChat will charge a design fee of yuan per unit, and most Indonesia Telegram Number Data luxury brands have a daily volume of , Red envelope covers customized by individual creators are also An agency industry chain was derived. E-commerce Online interviewed a WeChat red envelope cover agent. The agent once revealed that the festival is the time when the traffic of red envelope covers is the largest. At the end of last year, there were more than original red envelope covers.





From Christmas to early January, in only about ten days, the turnover It's over , yuan. Since this year, when the Spring Festival marketing position has returned to each app itself, there have been two obvious changes: First, major brands and platforms have begun to organize activities and innovate various mini games in order to keep users engaged. The platform stays longer, among which the metaverse-style gameplay is the most popular; secondly, the brand side and the platform side are more closely tied.