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This is often what the customer purchasing path looks like. Today I will not talk about attribution and how to look at the entire customer path when interpreting results, but about how not to plan marketing budgets and what to take into account to get as many conversions as possible. Customers who come to us often have one goal in mind: as many conversions as possible! This is, of course, completely understandable.
After all, everyone wants to earn as much as possible from their business. It is equally obvious that increasing the number of conversions is usually the main goal for the agency. Nevertheless, there are several reasons why even C Level Contact List the best-conducted advertising campaign may not bring satisfactory results. What is that? Not taking the top of the sales funnel seriously The shape of a traditional sales funnel is probably known to many.
People involved in performance marketing. It assumes that in order to achieve sales, you must first build brand awareness, then interest your potential customer, and only then can you expect him to make a purchase decision. Do you need support in planning and implementing your advertising budget? CONTACT US! At Beeffective, during workshop meetings with our clients, we devote a lot of time to education.
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