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How does price affect sales E-commerce Tips Price plays a fundamental role in marketing. CONTENTS Price strategy what is it Types of prices in marketing What are the functions of price in marketing Price strategy in marketing how to create it What can be communicated with price in marketing Summary Price plays a fundamental role in marketing. If you set prices at incorrect levels, they may result in an increase in the bounce rate or a decrease in the value of the basket or the number of transactions made. Find out what role price plays in marketing! Price strategy what is it Pricing strategy is really about deciding how your brand should be positioned in the market. When setting specific prices for the products or services offered,
it is worth taking into account, among others: economic situation, average market rates, image and values of the company, type of industry, customer profile. Types of prices in marketing The method of settlement should be adapted to the Middle East Mobile Number List costs incurred and the type of business activity. There are the following types of prices in marketing: manufacturer's price - this is the amount for which you can purchase the goods directly from its manufacturer in this variant, intermediaries are avoided, wholesale prices - such types of prices in marketing indicate that the proposed rates do not take into account the retail margin, and the e-commerce basket is the main determinant of your profit,

retail prices these are all costs that must be incurred when deciding on the production, distribution and sale of goods, official prices their values are regulated by laws implemented by state authorities, fied prices - in this case, the price strategy in marketing is that a given product is sold at the same rate and under the same conditions regardless of who buys it, maimum and minimum prices - in this variant, it is not .
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