The research carried out by mindlabs in collaboration with universidad icesi iabcolombia marketing university and fenalco valle del cauca provides relevant data on the percentage of colombians who work from home habits uses and consumption at home and the perception and feeling regarding to the economy and spending. Taking into account the changes in consumer habits marketing university presents some recommendations to rethink business and develop digital skills to be competitive and relevant in this new post-coronavirus era. May you can also watch the webinar that accompanies this amazing report.
Don't miss it! “at mindlabs we led this study between april and that surveyed people from all economic strata online aged between and finding relevant information to understand this new post-covid era which it will help entrepreneurs prepare their businesses and be competitive mobile app designs service in this new reality ” comments ana maría serna research director of mindlabs – cali market research agency. technical sheet at the end of the document. Work and study at home of those surveyed are working or studying from home are doing so partially and the remaining are not doing so. Of the who are working from home correspond to strata - and to strata and.
Of those who work or study from home say they have the necessary equipment and conditions say they only have some and say they do not have it. When asking what they need to have adequate equipment and conditions to work-study at home need a computer for each member of the family lack an adequate space to work require a better service. Internet do not have an internet connection and need larger spaces at home. Use of free time when asked what they do in their free time at home respondents indicated.